Content strategy is a method of marketing that involves creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience. It is a way of building relationships with customers by providing them with valuable information that helps them solve problems or make decisions.

Due to the lucrative potential offered by the e-commerce industry, the rivalry is fierce. There are already millions of sellers in this market, and many more are eager to follow suit. As a result, many e-commerce site owners prefer to use Magento. It is a highly popular e-commerce development platform and has used by startups, MSMEs, and big organization alike.